Unify Commerce & CRM for Personalised Buying Experiences

Build connected B2B and B2C commerce experiences that bring storefronts, customer data, products, orders, and service together across the buying journey.

Salesforce
Salesforce Commerce Cloud
commerce cloud
Five9
Genesys
Zendesk
Zoom Contact Center
Amazon Connect
Agentforce
THE BUSINESS CHALLENGE

Disconnected commerce storefronts create fragmented buyer experiences.

When online stores operate isolated from customer CRM data, pricing engines, and inventory systems, buyers encounter inaccurate stock, generic promotions, and disjointed support.

01

Siloed commerce & customer data

Customer information, shopping behaviour, and transaction data can sit across multiple platforms, limiting visibility and personalisation.

02

Complex B2B buying journeys

Account-specific pricing, catalogs, approvals, and ordering requirements can make digital B2B commerce difficult to scale.

03

Inefficient order fulfillment

Manual order routing between online checkouts, warehouse ERPs, and customer service teams causes shipping delays.

04

Slow storefront performance & updates

Monolithic storefront architectures that make launching new product lines, seasonal campaigns, and regional locales sluggish.

WHAT WE HELP YOU TRANSFORM

Transform digital shopping into a connected, high-converting revenue channel.

We design Commerce Cloud implementations around business outcomes: increasing conversion rates, accelerating checkout speed, and unifying CRM-commerce data.

01

B2B & B2C Commerce Architecture

Build customized commerce experiences around the requirements of your customers, products, markets, and business model.

B2B CommerceB2C CommerceCatalog & pricing managementCheckout & payments
02

Personalised Commerce Experiences

Use customer data, AI, and behavioural signals to create more relevant product discovery and shopping experiences.

Personalised experiencesAI-powered searchProduct recommendationsMerchandising
03

Composable & Headless Commerce

Create flexible digital experiences by separating the storefront experience from the underlying commerce services.

Headless architectureAPI-led commerceFlexible front-end experiencesConnected digital channels
04

Salesforce Order Management

Connect storefronts, inventory, fulfilment, and post-purchase service to create a more connected order lifecycle.

Order orchestrationInventory visibilityOrder servicingReturns & fulfilment
COMMERCE CLOUD CAPABILITIES

Full-lifecycle Salesforce Commerce engineering.

01

B2B / B2C Cloud Implementation

End-to-end storefront design, checkout flow customization, category navigation, and catalog data modeling.

02

CRM & ERP Middleware Connectors

Real-time bi-directional integration with SAP, NetSuite, Salesforce Sales Cloud, and Service Cloud via MuleSoft.

03

Multi-Site & Multi-Region Commerce

Support multiple brands, storefronts, markets, currencies, languages, catalogs, and customer experiences through a scalable architecture.

04

Payment & Tax Gateway Integration

Frictionless integration with Stripe, Adyen, PayPal, Apple Pay, Avalara, and Vertex for global compliance.

05

Storefront Performance Optimization

Core Web Vitals auditing, CDN edge caching, asset minification, and database query optimization for sub-second responses.

06

Peak Trading & Flash Sale Readiness

Stress testing, queue management, load balancing, and 24/7 war room monitoring during Black Friday and Cyber Week.

WHY LA CONFIANZA

Commerce expertise built around your business model.

We deliver high-converting storefronts engineered for seamless backend synchronization.

01

Certified Commerce Architects

Deep technical mastery across Salesforce B2B Commerce on Core, B2C Commerce, and Composable Storefronts.

02

Seamless CRM Integration

We connect commerce with CRM, marketing, service, ERP, payments, inventory, and order management to create a more unified operation.

03

Conversion-Focused UX Design

UI/UX designers who optimize every step from product detail pages (PDP) to one-click mobile checkout.

04

Reliable 24/7 Managed Support

Dedicated SLA support covering release management, merchandising updates, and peak event monitoring.

INDUSTRIES

Industry-Specific Commerce Solutions

Retail & Consumer BrandsOmnichannel B2C storefronts, subscription replenishment, flash sales, and customer loyalty rewards.
Manufacturing & DistributionB2B dealer ordering portals, complex part catalogs, custom tier pricing, and purchase order (PO) terms.
Healthcare & Life SciencesContract-based hospital ordering, GPO pricing matrices, automated reordering, and regulatory compliance.
Fashion & LifestyleCreate engaging product discovery and personalised storefront experiences designed around high-consideration and repeat purchases.
Technology & SaaSBuild scalable commerce experiences for digital products, subscriptions, customer accounts, and growing global audiences.

Ready to build a unified, high-converting digital storefront?

Connect your storefront, customers, commerce data, and operations with a Salesforce Commerce solution designed for scalable growth.

FAQ

Questions about Salesforce Commerce.

Salesforce Commerce Cloud is now branded as Agentforce Commerce. Commerce Cloud remains a familiar term for the underlying commerce capabilities, including B2B and B2C Commerce.

Yes. Salesforce provides commerce capabilities for both B2B and B2C business models, including catalogs, pricing, checkout, account-based purchasing, personalisation, and customer engagement.

Yes. Commerce can connect with Salesforce Sales, Service, Marketing, Data, and other capabilities to create a more connected view of customers, products, orders, and interactions.

Yes. We can integrate Commerce with ERP, payment, inventory, fulfilment, order management, marketing, and other business systems based on your existing architecture and requirements.

Yes. Commerce architectures can support multiple sites, brands, markets, currencies, languages, catalogs, and localised customer experiences.

Yes. Salesforce offers headless commerce through the Composable Storefront (PWA Kit) and robust Salesforce Commerce API (SCAPI), allowing you to build lightning-fast custom React/Next.js frontends decoupled from the commerce engine.